If you want to develop an e-commerce mobile app, then you must ensure that it is feasible for your visitors. It is important to do so because everyone knows that mobile apps account for at least 49% of internet traffic nowadays. But in some cases, mobile conversions continue to lag behind their competitors. The reason is the distinct browsing habits and goals of the customers.
The Magento 2 Mobile App Builder helps you to understand what measures you should take to improve your mobile conversion rates.
Reduce load times first
If your eCommerce mobile app takes longer than 3 seconds to load, then it might be possible that you end up losing your visitors. That means 50% of your potential users can be lost just because of the slow loading speed. The Magento 2 Mobile App can minimize the shopping app’s loading speed as much as feasible.
Well Written Code
When creating an Android or iOS app, it is important to hire an efficient coder or developer. Highly optimized code can make your mobile apps more efficient and functional. But many store admins don’t know how to write code and don’t have money to spend on developers.
The Magento 2 Mobile App Creator is a ready-made module that consists of highly optimized code that is pre-written. The store admin just has to use some mouse tweaks to make the changes in the eCommerce mobile app.
The key to the high conversion rate is to ensure the customer are simply getting the things they wanted with ease. If the navigation is complicated then your customers can suffer from indecision and leave the cart.
Mobile applications need a good navigation experience to meet customer needs. The Magento 2 Android App Builder consists of easy customization options that have a store admin to perform navigational changes with ease.
Enhance your sorting and filtering capabilities
Customers want to access the product with ease with the use of filtering and sorting options. The Magento 2 iOS App Maker allows the store merchant to add multiple filters and sorting options to give ease to the users. The customers can easily filter the product by price, popularity, size, color, gender, etc. A streamlined user experience can also boost the shopping app conversion rate.
Offer convenient payment methods
The mobile transactions must be rapid and seamless to help online visitors to use their shipping on the go. Offering at least three payment options can increase conversions drastically.
The Mobile App for Magento 2 consists of a variety of payment methods such as PayPal and COD. Moreover, it consists of an auto-filling option for billing forms to enhance conversions by boosting the number of individuals willing to create an account while on the road.
If the customer is accessing your Android and iOS apps, then it is most likely that he wants to have a look at a related product as well. Showing related products depends upon what the user has viewed and placed in their cart.
Increase your communication channels
Converting the visitors into potential users can be done easily with the use of a variety of communication channels. The Magento 2 eCommerce Mobile App consists of Zopim and WhatsApp chat options that help to facilitate customer touch with the brand. It also gives the customer the option to share the product and services on their preferred social media platforms.
Conclusion –
So you must keep these points in mind at all times. Using the Magento 2 Mobile App backend, you can do some of these tasks more quickly than others. So, you need to evaluate it according to your brand, objectives, and conversion pain points.
You can also read about the reasons why is Prestashop Marketplace better than an eCommerce store?
