Every brand needs a logo to create an identity and stand out ultimately. But where you place your logo creates a huge impact and difference too. Everyone knows the major logo locations like websites, merchandise, blog, business cards, etc. But it does not end there, your logo will be displayed on basically every brand item. So, first of all, create a stunning and professional logo with online tools like Designhill logo maker.
Designhill has compiled top online and offline places to put your logo. Read below to find out-
Nowadays everything is becoming online, so every business needs to go online too. Creating an online appearance is a must for branding and marketing in today’s period. So, it is a great idea to start working on your online branding first and then think about the physical items that your logo will be displayed on.
1. Email Newsletters
A logo should be surely used on your email newsletters. You should consider your email communications with clients and leads like virtual stationery. Your email should look similar to a real-life paper as much as possible. It creates a more personal and attached experience for the audience.
To make your email newsletter similar to a real-world newsletter, you can use various things. You can use your animated logo to get the attention of your customers. You can use an online logo maker to create a stunning logo in a few minutes.
The branding of your company should be clear on your YouTube channel. Your channel is a place where you can present your brand in a way that appeals to a huge amount of audience. People love watching videos and there are over a billion users on YouTube who are looking to watch content regularly.
So, make sure your branding on YouTube is exciting, involving, and obviously professional too. Also, your YouTube branding should match the branding on social media, your website, and your blog as well.
If you want to create a brand presence online, integration is a must. You need similar assets and materials in different locations. This way your visitors can recognize your name quickly without getting confused with other brands.
3. Social Media
Another quite popular online location where you need your logo design is your social media accounts. People will come to your social media account and expect to see your branding there. People will even look for your branding materials on Facebook or Twitter. So, make sure you use your stunning and professional logo design on these platforms.
Using your logo design on such platforms will help you share the identity and message of your brand to your online audience very easily.
4. Your Website and Blog
A logo design is obviously displayed on your website and blog. It will act as an identity of your brand that tells people who you are and what you do. Your landing page should be the main focus of everything you do. It should reflect your brand and emphasize your work. A logo can be quite helpful in sharing the same message with your potential customers.
Research tells that your logo design performs much better on your website when it is placed in the upper left-hand corner of the website. That area is where the eye gets drawn naturally when people open a website for the first time. Many companies have tried to do the opposite and break conventions but that did not work well. So, why commit that blunder for your brand?
On your blog, you can place the logo design in the same location. Other than this, you can also place it in the top middle section if that works better with your platform. Depending on which platform you use, you can experiment with various ways to present your branding on your website and blog.
After online locations, now is the time to discuss locations in the real world or offline locations to place your logo design. Here are a few examples of where you can put your logo design to create a maximum impact.
1. Business Cards
Your business card is one of the first places where you should put your logo design. You must make sure that your logo is placed nicely and professionally on your business card. It should look attractive and visually appealing for sure. The logo design should grab attention readily and get easily noticed when you hand your card to someone. Also, make sure that you put your website URL or QR code and email address on your business cards for cross-platform advertising.
Create a card that looks consistent with your other branding materials too. In this case, a logo can be helpful to create a similar feel and vibe. Also, it is possible that your logo is too big to fit perfectly on your business cards. So, you can take the help of a design size guide and create a perfect logo version for your business card.
2. Clothing and Caps
Furthermore, merchandise like clothing and caps are quite obvious offline items where your logo can be displayed flawlessly. This will give you maximum coverage. Everyone loves wearing t-shirts and caps. People like wearing casual clothes all the time, so use these items to advertise your brand. Give your customers a free branded t-shirt or cap and increase brand awareness at the same time. Even the packaging design of these items can include your logo to create more brand awareness.
3. Mailing Labels
You can also put the logo on your mailing labels. The label design with a logo on it will make sure people see it. Whenever someone will receive a physical letter or bill from you, they will clearly be able to see the logo and recognize your brand. In fact, placing a logo along with the company name is a must.
4. Signage and Banners
Use your logo design on any signage, banner, or flyers. You can use Designhill logo maker and other tools offered by this brand like flyer maker, brochure maker, etc. With this tool, you can add logo design to certain banners, flyers, etc, and showcase your brand identity flawlessly.
If you think that these days emails are the only tools used for communication these days, then you are mistaken. Many businesses still use real newsletters and paper stationery to communicate with B2B partners, share invoices, etc. Thus, you must make sure that you use stationery items with your logo too.
6. Mugs and Water Bottles
Coffee mugs and water bottles are great places to showcase your logo design. You can sell these items on your website or even hand them out to loyal customers for free. By selling these items, you can make some extra money and get brand awareness at the same time.
Sharing your logo on such items is a great way of branding. You can advertise in various real-world locations all over the world. Also, you can share this information through brochures and even your brochure design can incorporate the brand logo.
7. Pens and Pencils
Giving out pens and pencils is another amazing way of promoting your brand. People love to get free stuff and they even use it. Pens and pencils are so useful for everyone. You can use these small items to create more brand awareness.
Online and offline locations are great places to create more brand awareness and reach a huge audience. You can place your logo on websites, blogs, packaging, merchandise, social accounts, and many more places. So, note these locations and display your brand logo to reap benefits.