How to Get More Views on YouTube in 8 Easy Steps

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How to Get More Views on YouTube in 8 Easy Steps
Notice balloons of social networking service pop-up above modern city. Social media.

Do you want to know how to get more views on YouTube?

We’ve gained over 33,000 subscribers and over 1 million views in the previous 365 days!

In all of the videos, we follow particular processes that have helped us achieve these statistics and continue to expand year after year.

So, if you’re wondering how to obtain more views and subscribers on YouTube…

…then you must read all the way to the conclusion of this article. Let’s get this party started!

How To Get More Views On YouTube In 8 Easy Steps

  • Step 1: Use your keyword in every sentence.
  • Step 2: Keep in mind the secondary keywords you’ll need.
  • Step 3: Come up with a catchy image and video title.
  • Step 4: Use your statistics to determine when the majority of your audience is online and post videos during that time.
  • Step 5: Give viewers a reason to stick around until the very end.
  • Step 6: Edit your video with the goal of maintaining viewer interest.
  • Step 7: Keep your introduction to a minimum.
  • Step 8: Mention and link to other videos on your channel.

Step 1: Use your keyword in every sentence.

The first issue is that you don’t know what your core keyword for your video is.

You should create films based on certain keywords that you know your target audience searches for on YouTube on a monthly basis.

Making films about things that no one searches for is mistake #1, and it’s why you’re not getting views.

As a result, the first step in gaining more views on YouTube is to focus on keywords.

If you need assistance getting started with YouTube keyword research, see our next topic.

Now that you’ve locked down your keyword, you’ll need to help YouTube understand that your video is about that keyword.

You can do so by incorporating it into:

your video’s title, description, tags, video itself, and thumbnail

YouTube can and does read your thumbnails, in case you didn’t know.

If you’re interested, we go through this in detail in our keyword research piece.

Because YouTube pays attention to all of this, you’ll need to include the term as text in your thumbnail as well as mention it in your video.

Let’s imagine you’re a real estate agent who’s creating a video about “how to buy your first home.”

That term should appear in your title, thumbnail, tags, description, and throughout your movie as you upload it.

This is so that when someone searches on YouTube for “how to buy your first home,” your video will be the very top result.

Step 2: Keep in mind the secondary keywords you’ll need.

Using real estate as an example, other from ranking for “how to buy your first home,”

…you’d definitely want the same video to show up when someone searches for “first-time house buyer.”

So, by mentioning it in your description and tags, as well as speaking it directly in your video, you may optimise for more keywords like that.

In our piece on keyword research, we discuss the VidIQ plugin, which we utilise on a daily basis for our YouTube videos.

It also makes it simple to locate highly-searched secondary terms like that.

Just a little piece of advice for you.

Step 3: Come up with a catchy image and video title.

Your title and thumbnail should do two things: catch the attention of your viewers and tell them what the video is about.

You don’t want it to be so clickbaity that the point of your video gets lost in the shuffle.

Viewers should be intrigued, but they should also be aware of the information they will acquire from watching your movie.

The simplest way to lose views is for a consumer to come to your video anticipating one thing and then discover it isn’t what they expected.

There are a few tactics you may use in your title and thumbnail to boost your video’s CTR (click-through rate)…

People love lists, therefore include number lists like 3 steps to do xyz, 4 secrets to [insert viewer goal here].

By including the month or year so that your viewers know it’s supercurrent, you may also give them a sense of urgency to see the movie.

One thing you can do with the thumbnail is to insert cutouts of people from the video to make it appear more exciting.

Alternatively, to spark the viewer’s interest and make them wonder, “What’s happening on here? I need to click that.”

So, for example, this thumbnail we used had a handful of those methods in one thumbnail and received over 2,000 views.

You can read the next section for a lesson on how to make a YouTube thumbnail.

Before we move on to step 4 of how to get more views on YouTube, we’d like to ask you to have a look at our new social media ad training course.

This course is jam-packed with unique methods and tips for mastering social media advertising that you won’t find anywhere else.

Step 4: Use your statistics to determine when the majority of your audience is online and post videos during that time.

This step may not be the most important in terms of gaining views, but it surely doesn’t hurt.

Why not post your films at 3 a.m. on a Saturday, when your target audience is awake, rather than at 3 a.m. on a Saturday, when they are sleeping?

Go to your YouTube Studio, click Analytics, then the Audience tab, then scroll down to this chart.

If you’ve ever wondered why we post on weekdays at 10 a.m., now you know.

Now, everything we’ve talked about so far in this article on how to gain more views on YouTube can be done in post-production…

…but we’d want to talk about a few things you can do in your video to get more views.

Step 5: Give viewers a reason to stick around until the very end.

This is known as a “open loop” opener, and if you’ve been following our channel for a while, you’ve probably seen us do it before.

When you mention anything in your intro like, “And if you stay until the conclusion of the video, I’ll disclose the key to attaining xyz,” you’re creating an open loop.

It’s something valuable that you promise they’ll get at the end of the film…

…but you tell them at the start, so they keep watching.

You can even make a reference to this in your thumbnail or title text, such as “the TOP industry secret to obtaining xyz.”

Step 6: Edit your video with the goal of maintaining viewer interest.

It’s no secret that nowadays, people’s attention spans are… short. So, how can you retain your attention for a 10-minute video?

The trick is to change what they’re looking at on-screen every few seconds to “reset” their attention span.

Jump cuts can be used to accomplish this whenever someone concludes a statement or pauses.

You can use graphics, b-roll, screenshares, and other media to do this.

Changing the content on the screen every few seconds will maintain someone’s attention for far longer…

…as opposed to a single flowing shot of someone talking for ten minutes.

With the usage of audio, you can take this approach a step further by incorporating sound effects or music into your transitions.

Make sure, however, that the music you use is royalty-free. You don’t want to be accused of copyright infringement.

Step 7: Keep your introduction to a minimum.

Get right to the point. Start offering value as soon as possible since the longer your introduction is, the more people will drop off.

Step 8: Mention and link to other videos on your channel.

We’ve reached the final step in learning how to acquire more views on YouTube.

Whether you’re mentioning them and including links to them throughout the video:

in the movie explanation with cards, or doing end screens, or both (we recommend both)…

…you need to draw attention to the rest of your channel’s videos.

It’s easier to keep existing viewers engaged than it is to attract new ones.

You want to make the most of the current eyeballs you have by persuading them to watch many videos.

You accomplish this by recommending other videos that are relevant to the one they’re watching and will add value to their experience.

Creating bingeable material is another wonderful approach to keep people viewing your films.

This is something we cover in detail in our post on how to make a YouTube playlist.

So there you have it: our eight steps to getting more views on YouTube!

Were there any items on this list that caught your attention?

If you want to learn more about how to market YouTube videos, continue reading.

You can also enlist the assistance of professionals! Visit our YouTube promotion services today to get started.

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